composite image of Gap store in Times Square and the author taking a mirror selfie in a fitting room
I visited three Gap store locations in New York City.
  • Gap is positioned for a comeback this year. 
  • With a new CEO, Gap could go from a tired mall brand to a revamped heritage retailer. 
  • I visited three Gap stores in New York City to see what the company needs to improve.

This could be the year of Gap's comeback.