Gap

I tested denim jackets from Banana Republic, Old Navy, and Gap. One became my new closet staple.

Tech Insider : Business, Style
Chloe Caldwell
I tried on denim jackets from Banana Republic, Old Navy, and Gap.

Karen Santos for BI

If there's one closet staple that's stood the test of time, it's the denim jacket. From oversize looks to slimmer silhouettes, it's been a consistent symbol of effortless, cool fashion for years.

A new generation is discovering Gap — and they're loading up on jeans and sweats

Tech Insider : Business, Style
Gap store windows
Gap reached net sales of $3.5 billion in 2025, a 5% increase from the year before.

Spencer Platt/Getty Images

Gap's CEO has 3 rules for cutting down on meetings — and asking if he's on the invite list breaks one of them

Tech Insider : Business
Mark Breitbard
Mark Breitbard came back to lead Gap in 2020.

Gap

I tried on coats at Gap, Banana Republic, and Old Navy. The experience reminded me that a great piece is worth investing in.

Tech Insider : Business, Style
A composite image of Chloe wearing three different long black peacoats.
I tried on coats at Gap, Banana Republic, and Old Navy.

Chloe Caldwell

I tried on jeans at Old Navy, Banana Republic, and Gap. My favorite pair was super flattering and surprisingly comfortable.

Tech Insider : Business, Style
A composite image of Chloe wearing three different pairs of blue wide-leg jeans.
I tried on pairs of wide-leg jeans at Old Navy, Banana Republic, and Gap.

Chloe Caldwell

I tested similar sweaters from Old Navy, Banana Republic, and Gap. Sometimes, quality is more important than cost.

Tech Insider : Business, Style
A woman holding up three black sweaters on hangers.
I tried on sweaters from Old Navy, Banana Republic, and Gap.

Natalie Borton for BI

I tried on jeans at Old Navy, Banana Republic, and Gap. My favorite pair was incredibly comfortable.

Tech Insider : Business, Style, Travel
Mike wearing jeans from Old Navy, Banana Republic, and Gap.
I tried on jeans at Old Navy, Banana Republic, and Gap.

Mike Vulpo

I'm a personal stylist. Here are 7 things I'd absolutely buy at Gap right now — and 3 styles I'd skip.

Tech Insider : Business, Style, Travel
Composite of author Grace Van Cleave taking selfie in Gap dressing room wearing denim jacket and jeans, white shirt and jeans, and white shirt and barrel pants
I found some fantastic staples for fall while shopping at Gap, especially when it comes to pants.

Grace Van Cleave

Gap CEO says its viral denim campaign stacked up 400 million views and is 'actually a cultural takeover'

Tech Insider : Business
girl group KATSEYE in their gap clothing
KATSEYE's ad for Gap demin was a viral hit.

Gap

It's not just Cracker Barrel — check out 5 other famous logo back-tracks

Tech Insider : Business
A composite image of Cracker Barrel's new logo and an announcement of Max programming
Cracker Barrel's now-abandoned logo (seen here on a menu) joins Max in the history of redesign failures.

Joe Raedle/Getty Images; Kevin Mazur/Getty for Warner Bros. Discovery

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