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- The NFL playoff game Peacock streamed in January drew a lot of eyeballs.
- It also drew a lot of new subscribers to Peacock: 2.8 million, per Antenna, an analytics service.
- Antenna says that's the single biggest subscription spike it has seen around a single event.
Earlier this month, NBC Universal said the NFL playoff game it streamed (mostly) exclusively on Peacock, its streaming service, was a huge success.