Crypto.com slime covering a globe
Crypto.com is balancing between notability and infamy. It's walking softly but carrying a big ad budget.

Crypto.com is everywhere. Its name is plastered on the home of arguably the most famous NBA franchise, the Los Angeles Lakers. It's sponsoring Formula 1 races and UFC matches. It's ads are back on the airwaves, with Eminem declaring during the NBA playoffs that "fortune favors the brave."