Tech Insider
Economy
Economy
A shelf in a store with personal care products like shampoo, deodorant, and more.
Prices for personal care items have trailed overall inflation since 2020, despite new upflated razor and shampoo products.

Hitra/Getty Images

  • "Upflation" describes how companies create new uses for personal care products and up-charge prices.
  • While it's an expensive trend, overall shampoo and deodorant prices have trailed behind inflation.
  • Inflation is up about 22% since January 2020, while prices for care products are up roughly 12%.

From consumers to the President, it seems everyone's aware of shrinkflation.

Tags
economy, Retail, Inflation, Consumers, personal-finance, Shopping, Beauty, personal-care, economy
Source
Don't let 'upflation' fool you into spending more on beauty products