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- Alex Cooper signed a three-year deal with SiriusXM that's reportedly valued at up to $125 million.
- The deal surpasses her previous $60 million Spotify contract and SmartLess's $100 million deal.
- Insiders laid out the targets and goals she'll likely have to meet to hit that lofty number.
Star podcaster Alex Cooper grabbed headlines this week when the news came out that she'd reached a three-year deal with SiriusXM that outlets like CNBC and Variety pegged at "up to $125 million."