Nearly every marketer in the world is now using AI to make creative work. Nearly every consumer would still rather that a person had made it. That tension, between the industry’s enthusiasm and the public’s unease, is the central finding of Canva’s State of Marketing and AI report for 2026, and it suggests that […]
Summary: OpenAI has shifted ChatGPT’s advertising from CPM to cost-per-click pricing, with bids between $3 and $5, after the $60 CPM it charged at launch in February eroded to as low as $25 within ten weeks. The move puts OpenAI in direct competition with Google and Meta for performance ad budgets, while Perplexity and Anthropic […]
