I visited Nespresso's NYC flagship, with free coffee and a speakeasy. It showed me how brands want to be our identity.

Tech Insider : Business, Economy
Nespresso Flagship
Nespresso opened a nearly 14,000 square-foot flagship in Manhattan.

Alice Tecotzky

Costco shoppers say these items basically make a membership pay for itself. We did the math.

Tech Insider : Business
A Costco shopper pushes a cart past the membership desk.
Costco offers some impressive prices, but shoppers sometimes balk at the membership fee.

Dominick Reuter/Business Insider

This THC beverage took off as people drank less alcohol. Now it could disappear.

Tech Insider : Business
Justin Tidwell (left) and Anthony Puterman (right)
Nowadays was founded in 2023 by CEO Justin Tidwell and Anthony Puterman.

Nowadays

Ross is stocking up on brands like Gucci and Hoka — and it's luring shoppers on the hunt for a deal

Tech Insider : Business, Style
Cars sit parked in front of a Ross Dress For Less store as a woman and child walk through the parking lot and a tree dropping the last of its fall leaves stands in the parking lot.
Ross has been seeking out more brand names for its stores, CEO Jim Conroy said.

Paul Weaver/SOPA Images/LightRocket via Getty Images

Amazon's latest store concept is a Walmart-style supercenter

Tech Insider : Business, Style
A woman uses a dash cart during her grocery-shopping at a Whole Foods store as Amazon launches smart shopping carts at Whole Foods stores in San Mateo, California
A woman uses an Amazon Dash Cart while shopping for groceries at a Whole Foods store in California.

Tayfun Coskun/Anadolu via Getty Images

Lego's high-tech Smart Brick is dividing its adult fanbase

Tech Insider : Business, Technology
The Lego Smart Brick
Lego unveiled its upcoming Smart Brick technology at this year's CES.

Lego

Tin Can 'landline' for kids is so popular it crashed at Christmas

Tech Insider : Business
tin can phones in various colors
Tin Can landline phones for kids.

Tin Can

Amazon gives managers a new way to spot employees who aren't spending enough time in the office

Tech Insider : Business
Amazon CEO Andy Jassy.
Amazon is pushing forward with its own brand of chips called Trainium.

Noah Berger/Getty Images for Amazon Web Services

Madison Reed's CEO says her one leadership trick is to be in touch with your 'zone of genius.' Here's what she means.

Tech Insider : Business
Amy Errett
Amy Errett, the CEO of Madison Reed, has a nearly 12-hour workday.

SolComms

I've worked at Costco for 20 years. Here are 8 of the best things I'm seeing on shelves right now.

Tech Insider : Business, Style, Travel
A composite image of a four-pack of Touchland hand sanitizers on display at Costco, and a hand holding a two-pack of premade pizzas.
As a longtime employee, I think the Touchland hand sanitizers and Tutti Bella pizzas are two of the best things to get at Costco right now.

Veronica Thatcher

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