The then-fledgling retailer decided to change things up two years later. The company created a new logo in black and added a hyphen. The logo was known as the "Font Frontier Logo" and was the first widely used logo for the brand, lasting from 1964 to 1981.
From 1968 to 1981, the retail giant adopted its "discount city" logo that it featured in print advertising and company uniforms. The logo was never used on storefronts.
Finally, in 2008, Walmart dropped the hyphen and arrived at the blue logo it touts today. The logo includes a yellow "spark," which represents the spark of inspiration that led Sam Walton to create the first store, and each part of the spark is associated with one of the company's values and principles, according to the company.
Walmart unveiled a new logo for its membership platform, Walmart+, in April 2023. Per a company spokesperson, the new logo represents how "we never stop coming up with new ways to add more value and ways to save."