Peter taylor/Prime Video
- Entertainment companies face a Gen-Z problem as they bet their futures on streaming.
- Young people prefer social video over TV shows and movies, new Deloitte research found.
- They're also more influenced by ads on social media than streaming.
Entertainment companies from Disney to Warner Bros. Discovery have a looming Gen-Z problem as they bet their futures on streaming.
They're spending billions to replicate the TV model with streamers, but their future customers may not want what they're selling.