MrBeast's breakup with his talent manager is a wakeup call that influencers won't always need middlemen

• YouTube star MrBeast has parted ways with his talent manager after six years.
• This could signal a trend where influencers seek more control over their brand.
• While it could limit their access, it also allows direct oversight of negotiations and projects.

MrBeast broke up with his talent manager of six years, and it's a wake-up call.

YouTube's biggest star striking out alone could signal that creators may not always need middlemen.

Jimmy Donaldson, better known as MrBeast, is a cultural phenomenon with 257 million subscribers.