Alex Wong/Getty Images; Chelsea Jia Feng/BI
- A slew of publishers are doing deals with OpenAI: They get cash, and the AI company gets their content.
- Those deals look bad to some critics — a replay of desperate deals publishers have done with Big Tech.
- But publishers say their eyes are wide open this time.
You've heard this one before: A big tech company is offering a lifeline to distressed media companies. It's not only writing checks, but promising to help those companies adapt to seismic change.
And because this is a story we've heard before, we know how it will end: The media companies will once again find they got a bad deal. And they will regret their pacts with a tech giant that doesn't care about their business — at all.