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- Spotify reported its most profitable quarter ever, driven by ad sales and subscriber growth.
- A leaked deck shows how the music-streaming service is seeking a bigger slice of video ad budgets.
- Spotify's ad sales growth has slowed, and it remains a smaller player in the ad market, however.
Spotify has been trying hard to boost its pitch to advertisers.
The music-streaming service has been pushing into automated sales to grow its appeal with small- and medium-sized businesses. It has a new in-house ad agency and generative AI ad product to make audio ads easier to create. And it held its first NewFronts presentation this spring to push its growing video inventory, including video podcasts and music videos.