I tried every marketing tool to build my small business but nothing worked until I went all in on SEO — within 2 years, I was making $1 million in annual revenue

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Headshot of Meredith Noble, who is wearing a gray shirt and floral cardigan.
Meredith Noble, cofounder of Learn Grant Writing.

Katie Oswald/Apt 5 Creative

Natural-hair care is getting a boost from AI as Black-owned beauty-tech companies harness personalized data to better serve customers

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4 tips for small businesses to get more customer reviews — and what to do with the feedback

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Photo of the three cofounders of Platterful, with Caroline Elston in the center. The three are around a table with a charcuterie board and are holding glasses.
Caroline Elston, a cofounder of Platterful, with her cofounders.

Platterful

How do AI chatbots like ChatGPT work? Here's a quick explainer.

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Stockphoto of a chatbot interface
AI-driven chatbots make calculations and draw on extensive training, some provided by humans.

Laurence Dutton/Getty.

Phoenix plans to build gas plants to help power new data centers

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Phoenix Arizona downtown cityscape aerial shot of the skyline
To keep up with demand, a Phoenix utility under a recently approved plan could add some two gigawatts of new natural-gas plants by 2035.

dszc/Getty Images

5 tips for small businesses that want to try SMS marketing, from a founder who saw her profits double

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Photo of Ashley Vasquez outside wearing a black shirt, with her dog.
Ashley Vasquez, a cofounder of TBD Coffee Co.

Zachary Dripps

Onboarding is crucial for small-business employee retention and satisfaction — here are 3 ways to support hires from day one

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Headshots of Amanda Webster in a black collared shirt and Jen L'Estrange in a light pink button-down shirt
Amanda Webster, the CEO of Fund&Grow, and Jen L'Estrange, the founder and managing director at Red Clover.

Liana Ricci and Red Clover

3D-weaving tech that uses body-scan data from shoppers could mean a better fit, fewer returns, and a zero-waste future for fashion

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3 tips for creating branded merch your customers will love, from small-business owners and marketing experts who have used it to build vibrant brand communities

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Headshot of Danielle Reid who wearing a black top and pearl necklace, in front of a gray computer.
Danielle Reid, a marketing consultant.

Britney Kelsey

3D-printed vegan salmon hits the European market

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A collage compares Revo Foods' 3D printed vegan salmon with a Wild Pacific king salmon fillet.
Top image: Revo Foods' 3D printed vegan salmon. Bottom image: A Wild Pacific king salmon fillet.

Thomas Barwick/Getty

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