9 entrepreneurs who left corporate America share the biggest challenges of running a business — and what to expect before quitting to work for yourself

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ludomir wanot
Ludomir Wanot, a Seattle real-estate investor and the cofounder of Evergreen Housing Network.

Courtesy of Ludomir Wanot

AI holds promise for fast-tracking treatment and personalizing medicine — but it may not come to your clinic anytime soon

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Female doctor in a white coat looking at MRI scanner monitor.
AI is largely being studied for analyzing complex medical images.

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How marketers are using AI to make the customer-service experience faster, more targeted, and more reliable

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Can hydrogen be green? The debate heats up as the White House pours $7 billion into hydrogen hubs

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Round white storage tanks at China's first first solar-powered green hydrogen pilot project in Xinjiang.
Storage tanks at China's first first solar-powered green hydrogen pilot project in Xinjiang.

VCG

I tried every marketing tool to build my small business but nothing worked until I went all in on SEO — within 2 years, I was making $1 million in annual revenue

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Headshot of Meredith Noble, who is wearing a gray shirt and floral cardigan.
Meredith Noble, cofounder of Learn Grant Writing.

Katie Oswald/Apt 5 Creative

Natural-hair care is getting a boost from AI as Black-owned beauty-tech companies harness personalized data to better serve customers

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4 tips for small businesses to get more customer reviews — and what to do with the feedback

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Photo of the three cofounders of Platterful, with Caroline Elston in the center. The three are around a table with a charcuterie board and are holding glasses.
Caroline Elston, a cofounder of Platterful, with her cofounders.

Platterful

How do AI chatbots like ChatGPT work? Here's a quick explainer.

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Stockphoto of a chatbot interface
AI-driven chatbots make calculations and draw on extensive training, some provided by humans.

Laurence Dutton/Getty.

Phoenix plans to build gas plants to help power new data centers

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Phoenix Arizona downtown cityscape aerial shot of the skyline
To keep up with demand, a Phoenix utility under a recently approved plan could add some two gigawatts of new natural-gas plants by 2035.

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5 tips for small businesses that want to try SMS marketing, from a founder who saw her profits double

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Photo of Ashley Vasquez outside wearing a black shirt, with her dog.
Ashley Vasquez, a cofounder of TBD Coffee Co.

Zachary Dripps

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