Wolfgang Puck feeds 1,700 stars after the Oscars. He says the real challenge isn't the food.

Tech Insider : Business, Style
Wolfgang Puck in the kitchen at the 2026 Oscars.
Wolfgang Puck in the temporary kitchen next to the Dolby Theatre for the Governors Ball.

Barbara Munker/picture alliance via Getty Images

I plan parties for celebrities like Ariana Grande and Nick Jonas. A-listers love holograms and hyper-local cuisine.

Tech Insider : Business, Sports, Technology
Celebrity event planner Ed Perotti
Celebrity event planner Ed Perotti told Business Insider about his career trajectory and the trends his clients can't live without.

Jaime Neese

I'm a luxury event planner. My clients don't want 'Quiet Luxury' — they want multi-day spectacle

Tech Insider : Business, Style
Event planner Akeshi Akinseye poses on a white leather couch in front of a floral arrangement.
Luxury event planner Akeshi Akinseye told Business Insider that sit-down dinners are "out" among her clients. Interactive, chef-led courses are "in."

Courtesy of Akeshi Akinseye

I was Michelle Obama's right-hand assistant, and she encouraged me to start my own business. Here are 6 tips for new entrepreneurs.

Tech Insider
Photo collage of a calendar and the Obamas.
Chynna Clayton helps executives, celebrities, government officials, heads of human resources departments, and business owners find assistants and execute events.

Jenny Tarbel; Jenny Chang-Rodriguez/BI

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