I visited Grocery Outlet. It was weird, but I saw why it's a go-to supermarket for some shoppers.

Tech Insider : Business, Sports
A man taking a selfie and smiling outside a Grocery Outlet supermarket.
California-based Grocery Outlet has opened more stores in the Eastern US over the past few years.

Alex Bitter/BI

Small grocery stores like Aldi and Grocery Outlet are gaining ground in the grocery wars

Tech Insider : Business
Shoppers are seen outside of an Aldi grocery store in Coal Township, Pennsylvania on August 12, 2022.
Shoppers are seen outside of an Aldi grocery store in Coal Township, Pennsylvania on August 12, 2022.

Paul Weaver/SOPA Images/LightRocket via Getty Images

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