Rihanna may not have gotten paid for her Super Bowl halftime show performance, but her music streams saw a massive surge

Tech Insider
rihanna super bowl
Rihanna may not have been paid to perform by the NFL, but she's still found a way to profit from the highly anticipated show.

Kevin Mazur/Getty Images for Roc Nation

Rihanna's Fenty brands are capitalizing on her Super Bowl halftime show performance in 'pure genius' ways

Tech Insider : Sports
Rihanna next to Fenty Beauty's
The campaign, which features limited-edition, game day-themed items, has been called "pure genius" by social media users.

Anthony Behar/PA Images via Getty Images Courtesy of Fenty Beauty

Subscribe to Fenty Beauty