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The year's biggest stock market rebound is a legendarily obnoxious clothing brand

Wed, 06/12/2024 - 05:57

Tech Insider : Economy

Upward trending arrow emerging from an Abercrombie & Fitch shopping bag filled with clothes — Once-struggling retailer Abercrombie is booming, and its stock is even beating out Wall Street darling Nvidia
Getty Images; Abercrombie & Fitch; Alyssa Powell/BI

Retail, Discourse, economy, abercrombie-fitch, Gap, american-eagle-outfitters, Retail

I visited American Eagle's NYC concept store, which showcases lesser-known brands like Aerie, Offline, and AE77 jeans. Now I get why the company is drawing in teens and moms alike.

Sat, 01/06/2024 - 05:02

composite image inside American Eagle store and the author trying on a jacket in a fitting room — I shopped at American Eagle's concept store, The Gateway, in New York City.
Jennifer Ortakales Dawkins/Business Insider

Retail, store-tours, store-tour, american-eagle-outfitters, Aerie

I compared American Eagle and Abercrombie and found 2 millennial brands remaking themselves for Gen Z in very different ways

Thu, 01/04/2024 - 05:15

composite image of the author trying on clothes with the stores in the background — I visited American Eagle and Abercrombie to compare the two retailers.
Jennifer Ortakales Dawkins/Business Insider

Retail, american-eagle-outfitters, abercrombie-fitch, store-tours, gen-z

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