Lauren Mabra
- TikTok is investing heavily in e-commerce with its TikTok Shop program.
- The company has offered perks to both sellers and creators who join.
- Here's what sellers, small businesses, and influencers should know about using Shop.
TikTok is investing heavily in e-commerce with its TikTok Shop program, offering perks to brands and creators who participate.
Getting started on TikTok Shop as a seller is simple. Brands and small businesses need to apply on the TikTok Seller Center portal and upload documents for verification. The feature is available in countries including the US, Vietnam, Singapore, the UK, and Thailand.