What Comcast's new Netflix, Peacock, Apple TV+ streaming bundle tells you about the industry's economics

• Comcast is selling Netflix, Peacock, and Apple TV+ for $15 a month. It'd cost $23 to get them separately.
• Where does that $8-a-month discount come from?
• Good question. The possible answers tell you a lot about streaming economics these days.

If you subscribe to Netflix's cheapest plan, and also get Peacock's cheapest plan, and also get Apple TV+, it will cost you $23 a month.

But if you get them all together, via a new package Comcast has started selling to its broadband customers, it will cost $15 a month — a discount of more than 30%.