Parenting influencers in Illinois must now pay their children if they feature in videos. Experts say it's about time.

• A new Illinois law mandates parenting influencers set aside 15% of earnings for kids in videos.
• The law aims to combat child exploitation in family vlogging and social media content.
• Experts believe it's about time.

A new law passed in Illinois on July 1 requires parenting influencers to set aside 15% of their earnings for their kids who appear on camera.

Parents are now obligated to save this much of the gross earnings from their content posted on YouTube, TikTok, Instagram, and other social media platforms if their children feature in 30% or more of their footage.