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- A majority of social-media users feel neutral to negative about influencers wading into politics.
- Most creators still plan to talk politics this election, per a report from the influencer firm Izea.
- Creators are weighing their political influence against the pitfalls of offending some followers.
As the 2024 presidential election heats up, some influencers are flocking to party conventions or chiming in about politics on TikTok and Instagram.