

Amazon is set to add even more ads to Prime Video in the form of pause ads built entirely to leverage your Prime subscription and sell you stuff. This comes after the online retail monolith just got done forcing ads on Prime Video subscribers unless they paid an extra $3 a month.

Last night, I flipped on Prime Video to watch a movie and, like millions of other streamers across the world, was promptly greeted with a commercial.

Ad-free streaming services are officially a thing of the past. Amazon injected Prime Video’s movies and TV shows with ads on Monday.