Taylor Swift's economic clout has now come for Europe

Tech Insider : Economy
Taylor Swift performs in Cardiff, Wales.
Taylor Swift performs in Cardiff, Wales.

Shirlaine Forrest/TAS24/Getty

Prince William seen dancing to 'Shake It Off' with his kids at Taylor Swift's concert in London

Tech Insider
Taylor Swift performs at Wembley Stadium in London on June 21 as part of The Eras Tour.
Taylor Swift performing at Wembley Stadium in London on June 21.

Jo Hale/Getty Images

Taylor Swift fans say you can't put a price on the memories as The Eras Tour hits the UK, injecting a potential $1.2 billion into the economy

Tech Insider
The queues to get into The Eras Tour at Murrayfield Stadium, where Swift began her 15-show UK tour, began early on Friday morning.
The queues to get into The Eras Tour at Murrayfield Stadium, where Swift began her 15-show UK tour, began early on Friday morning.

Eve Crosbie/Business Insider

The COVID-19 infection you caught at a Taylor Swift concert is not a gift from 'Mother'

Tech Insider
taylor swift eras tour
Taylor Swift performs during The Eras Tour in Lisbon.

Andre Dias Nobre/AFP via Getty Images

Taylor Swift's Eras Tour might be about to do for Europe what it did for America

Tech Insider : Economy, Economy
taylor swift eras tour
Taylor Swift headed to Europe as part of her record-breaking Eras Tour.

Don Arnold/TAS24/Getty Images

No matter how well Taylor Swift's 'The Tortured Poets Department' does, it won't be how she makes most of her money this year

Tech Insider
Taylor Swift performing onstage, wearing a sequin bodysuit with a pink guitar strapped around her.
Taylor Swift's Eras Tour is continuing this year — and is set to be responsible for the majority of her 2024 income.

Ashok Kumar/TAS24

Ray Dalio went to a Taylor Swift concert, took a selfie, and endorsed her for president

Tech Insider : Politics
side-by-side of Dalio and Swift
Ray Dalio in 2018 and Taylor Swift performing in Singapore this year.

Roy Rochlin, Ashok Kumar TAS24/Getty Images

Disney+ lands another Taylor Swift exclusive: the Eras Tour

Tech Insider
Taylor Swift performs during her
Taylor Swift performs during her "Eras Tour."

AP Photo/George Walker IV

Uber's CEO confirms 'the Taylor Swift effect' is very real

Tech Insider
US singer-songwriter Taylor Swift at the 81st annual Golden Globe Awards in Beverly Hills.
Uber's local teams prep ahead of Taylor Swift coming to down, said CEO Dara Khosrowshahi.

MICHAEL TRAN/Getty

When Taylor Swift swings by, the financial boost could be almost as big as hosting the Super Bowl, says Bank of America

Tech Insider : Economy, Economy, Sports
taylor swift eras tour
Taylor Swift performs on the "Eras" tour.

Buda Mendes/TAS23/Getty Images

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