Uber's CEO confirms 'the Taylor Swift effect' is very real

Tech Insider
US singer-songwriter Taylor Swift at the 81st annual Golden Globe Awards in Beverly Hills.
Uber's local teams prep ahead of Taylor Swift coming to down, said CEO Dara Khosrowshahi.

MICHAEL TRAN/Getty

When Taylor Swift swings by, the financial boost could be almost as big as hosting the Super Bowl, says Bank of America

Tech Insider : Economy, Economy, Sports
taylor swift eras tour
Taylor Swift performs on the "Eras" tour.

Buda Mendes/TAS23/Getty Images

Taylor Swift campaigning for Joe Biden? Younger campaign aides are reportedly hoping to make it happen

Tech Insider : Politics
Taylor Swift and President Joe Biden.
Taylor Swift and President Joe Biden.

Gilbert Flores/Golden Globes 2024 via Getty Images; Stephen Maturen/Getty Images

Taylor Swift's Eras Tour is coming for Europe's economy after boosting the US's this summer

Tech Insider : Economy
Taylor Swift performing with a guitar
Taylor Swift's impact on the European economy is starting to come into focus as fans prepare for the Eras Tour.

Buda Mendes/TAS23/Getty Images

Here is one really great sentence about Taylor Swift after she got No. 5 on a 'Most Powerful Women' list

Tech Insider
Taylor Swift performing
Taylor Swift is a power billionaire, according to Forbes.

Buda Mendes/TAS23

A movie theater staffer describes what it was like to work Taylor Swift's Eras Tour film premiere, which was so loud it blew out 2 amps

Tech Insider : Economy, Economy
Swifties descended upon movie theaters over the weekend
Swifties descended upon movie theaters over the weekend.

FREDERIC J. BROWN/AFP via Getty Images

Taylor Swift gives the US economy another boost as "The Eras Tour" film breaks box-office records on its opening weekend

Tech Insider : Economy, Economy
taylor swift eras tour movie premiere
Taylor Swift attends the Los Angeles premiere of "Taylor Swift: The Eras Tour."

Valerie Macon/AFP via Getty Images

Taylor Swift and Beyoncé prove yet again why they're some of the world's best businesswomen

Tech Insider
Beyonce and Taylor Swift
Beyoncé and Taylor Swift both announced that films of their popular tours will roll out in theaters.

Kevin Mazur/Hector Vivas/Getty Images

Travis Kelce's annual salary is less than the ticket sales for a single Taylor Swift concert

Tech Insider : Economy
Travis Kelce and Taylor Swift.
Taylor Swift was Travis Kelce's guest at a Kansas City Chiefs game.

Michael Owens/Getty Images; Cooper Neill/Getty Images

Swifties crashed Google's '1989' vault puzzles within hours of their launch

Tech Insider
Taylor Swift wearing a sparkly crop top and smiling while playing a blue acoustic guitar and singing into a microphone onstage in front of a crowd.
Taylor Swift.

Fernando Leon/TAS23/Getty Images for TAS Rights Management

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