Luxury tycoon Bernard Arnault dismissed comparisons between his family and the Roys in 'Succession' — and said he hopes there's no 'duel' to take over power

Tech Insider
Two men wearing grey lab coats labelled
Antoine and Bernard Arnault.

GEORGES GOBET/AFP via Getty Images

Brunello Cucinelli, the $2,000 cashmere sweater-selling master of 'stealth wealth' fashion, is booming as the 'loud luxury' trend wanes

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Jeremy Strong, Sarah Snook, and Kieran Culkin on season four of
The "quiet luxury" aesthetic was best characterized by the costume choices of the main characters in HBO's series "Succession."

Claudette Barius/HBO

7 unlikely status symbols throughout history, from pineapples to mummy-unwrapping parties

Tech Insider : Economy
pineapples
7 unlikely status symbols throughout history, from pineapples to mummy unwrapping parties and fake ruins.

Tumsubin/Shutterstock

The rise of 'superfakes': How high-quality designer knockoffs became indistinguishable from the real thing.

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A woman holds a green fake Hermes Birkin bag that reads
A "superfake" designer handbag can look so close to the real thing that even expert authenticators have difficulty telling them apart.

Christian Vierig/Getty Images

Rolex remains the favorite of robbers as luxury watch thefts top $1.3 billion, defying a plunge in secondary-market prices

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Rolex Cosmograph Daytona 60th Anniversary

Rolex

Jeff Bezos' fiancée, Lauren Sanchez, is embracing 'loud luxury' on the couple's European summer extravaganza

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Lauren Sanchez in a Louis Vuitton visor next to two pictures of the Louis Vuitton visor
Lauren Sanchez has been flaunting some vibrant and flashy vacation looks, like this heavily logoed hat from Louis Vuitton.

Mega/Getty Images, Louis Vuitton

Your side hustle could be sitting in your closet. Here's how one pilates instructor made nearly $10,000 from her designer dresses.

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Charlie May sits on a couch wearing leggings and a henley
Charlie Hollishead is a 28-year-old living in London.

Charlie Hollishead

Someone in California is now driving a unique Rolls-Royce that cost more than $30 million

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Rolls Royce Droptail
Rolls-Royce will only make four Droptails.

Rolls Royce

I spent a day training to be a chauffeur for the rich and famous with a luxury ride-hailing app. I learned about the importance of the correct kind of socks, and why to wear a clip-on tie.

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A Wheely chauffeur and Peter Curley, lead trainer, wear navy suits while talking near a black Mercedes S-Class and Insider's Pete Syme wears a grey suit and holds up a phone
A Wheely chauffeur and Peter Curley, lead trainer, and Insider's Pete Syme.

The Chauffeur Academy, Courtesy of Wheely; Pete Syme/Insider

A rare, bright-red Ferrari 250 GTO that initially sold for $6,000 in 1964 could soon be auctioned for $60 million

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Ferrari 250 GTO
A rare, bright-red Ferrari 250 GTO that initially sold for $6,000 in 1964 is soon going on auction for $60 million.

Ferrari

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