Cracker Barrel tried to look forward while everyone else looked back — and it bombed

Tech Insider : Business, Economy, Environment
A composite image of Cracker Barrel logos
The now-scrapped Cracker Barrel logo is seen next to its "Old Timer" logo that will return.

Insider composite

Cracker Barrel is changing its logo back after a week of criticism, including from Trump

Tech Insider : Business
Cracker Barrel Old Country Store.
Cracker Barrel Old Country Store.

Jeffrey Greenberg/Universal Images Group via Getty Images

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