so-expensive

Seeing your favorite artist onstage has never been more expensive. In the 1960s, a ticket to see The Beatles could cost around $5. In 2024, the average concert ticket in the US was nearly $136. And on the resale market, prices can jump to almost double that, with some Taylor Swift fans paying thousands of dollars for a single seat.

Ultramarine blue, or "true blue," was once more valuable than gold. In 1824, a synthetic version called French ultramarine made the color more accessible. But ultramarine blue made from real lapis lazuli can sell for over $60 an ounce today.

Yuzu has been trending in the United States for a few years now. Michelin-starred chefs, craft breweries, and foodies across the country pay a premium for the hard-to-find fruit. All the while, in Japan, yuzu has been a staple for centuries.

Student-grade colored pencils and professional-grade ones vary drastically not only in their price but how they're made. A set of 120 Faber-Castell Polychromos pencils costs $350, 14 times as much as a similar box of Crayola colored pencils. And some brands price their sets at over $550.

Buying a little over a kilo of fresh mangosteens in the United States can set you back nearly $80. This delicate fruit needs specific environmental conditions to grow, and picking the mangosteens at the perfect moment is crucial to ensure optimal flavor and texture, adding to the complexity of harvesting.

From American-made Martin acoustic guitars in Pennsylvania to handcrafted ceremonial gongs in Thailand, we traveled the world to uncover the stories behind how different musical instruments are made.

Japan is one of the leading producers of shiitake mushrooms. These mushrooms are notoriously difficult to cultivate on a commercial scale — especially when using the 1,000-year-old Japanese technique of growing them on logs.

Gamtae is one of South Korea's rarest seaweeds. For centuries, this earthy, sweet seaweed was mainly harvested and eaten raw by locals in the Seosan region.

Once a practical way to transcribe, calligraphy has evolved into a fine art. As the practice we recognize today spread across East Asia, countries like China, Japan, and Korea developed their own methods of creating high-quality calligraphy tools.

Calligraphy inkstones, especially elaborately designed ones, can cost over $5,000. While the traditional practice of using an ink stick and inkstone is less common now that liquid ink exists, the artistry and labor involved in making inkstones — for use or as collectibles — keep demand alive.