Audemars Piguet and Swatch's new pocket watch collab has fans camping outside stores for days

Tech Insider : Business
Swatch store Times Square
A crowd gathered outside the Times Square Swatch store in the lead-up to May 16.

Bloomberg/Bloomberg via Getty Images

Here's the best street style we spotted at the New York City Ballet's Spring Gala 2026

Tech Insider : Business, Style
NYC Ballet Gala fashion
The New York City Ballet was held on Thursday, May 7, 2026, at Lincoln Center's David H. Koch Theater.

Rebecca Smeyne for BI



"This is the real Met Gala."

I shopped Gap's new Victoria Beckham collection. It's one of the best fashion collaborations of the year — if you're tall enough to wear it.

Tech Insider : Style, Business
The exterior of a Gap store in New Jersey.
The exterior of a Gap store in New Jersey.

Amanda Krause/Business Insider

This menswear status symbol is so subtle you might not even notice it

Tech Insider : Style, Business
A close-up shot of a monogrammed sleeve worn by actor Caleb McLaughlin.
Actor Caleb McLaughlin wears a monogram on his sleeve.

Emma McIntyre/Getty Images

I tested button-up tops from Banana Republic, Gap, and Old Navy. My favorite was durable and budget-friendly.

Tech Insider : Business, Style
Chloe Caldwell
I tried on button-up shirts from Banana Republic (left), Gap (middle), and Old Navy (right).

Karen Santos for BI

From effortless everyday outfits to business-casual occasions, a good button-up top is one of the most versatile spring and summer fashion staples.

A stylist shares 5 pieces you should invest in — and 4 you're probably better off buying for cheap

Tech Insider : Style, Business
Man and woman holding hands, walking
As a stylist, I think some clothing items are worth truly investing in, like handbags and sweaters. However, some pieces you can get away with paying low prices for.

Jeremy Moeller/Getty Images

Tom Marchitelli traded a finance job for fashion. Now he dresses elite athletes in $5,000 suits.

Tech Insider : Sports, Business, Style
Tom Marchitelli

Dina Litovsky for BI

When Tom Marchitelli agreed to make custom suits for NFL player Chase Daniel in 2014, he had a secret: he had no other clients.

I tested denim jackets from Banana Republic, Old Navy, and Gap. One became my new closet staple.

Tech Insider : Business, Style
Chloe Caldwell
I tried on denim jackets from Banana Republic, Old Navy, and Gap.

Karen Santos for BI

If there's one closet staple that's stood the test of time, it's the denim jacket. From oversize looks to slimmer silhouettes, it's been a consistent symbol of effortless, cool fashion for years.

Sam Altman says non-technical people can work on making AGI happen if they have taste

Tech Insider : Business
sam altman
OpenAI CEO Sam Altman has criticized The New York Times after its lawyers asked to see ChatGPT user logs as part of the legal discovery process.

Florian Gaertner/Photothek via Getty Images

Is taste a 'new core skill'? Techies debate — and quickly get memed

Tech Insider : Technology, Business, Style
A man is pictured looking at art.
Discourse about "taste" is growing among techies on X.

AnnaStills/Getty Images

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