sp-google-smb-2023-2 | iCloud.Info

sp-google-smb-2023-2

4 tips for small businesses to get more customer reviews — and what to do with the feedback

Tue, 10/17/2023 - 09:29

Photo of the three cofounders of Platterful, with Caroline Elston in the center. The three are around a table with a charcuterie board and are holding glasses. — Caroline Elston, a cofounder of Platterful, with her cofounders.
Platterful

Small Business, marketing-for-small-business, customer-reviews, marketing, edit-series, editorial-sponsorship, sp-freelance

5 tips for small businesses that want to try SMS marketing, from a founder who saw her profits double

Fri, 10/13/2023 - 10:44

Photo of Ashley Vasquez outside wearing a black shirt, with her dog. — Ashley Vasquez, a cofounder of TBD Coffee Co.
Zachary Dripps

Small Business, marketing-for-small-business, marketing, SMS, edit-series, editorial-sponsorship, sp-freelance

3 tips for creating branded merch your customers will love, from small-business owners and marketing experts who have used it to build vibrant brand communities

Wed, 10/11/2023 - 16:24

Danielle Reid, a marketing consultant.

Britney Kelsey

Small Business, marketing-for-small-business, small-business, merchandising, marketing, edit-series, editorial-sponsorship

'The greatest advertising you can get': Small-business founders explain how to build and grow your company with referrals

Thu, 10/05/2023 - 15:37

Michael Nova, the CEO of Nova Custom Printing, and Kirby Wilkerson, the founder of The Impact Kind.

Kevin Frest @FrestStudio and Kirby Wilkerson

Small Business, marketing-for-small-business, marketing, edit-series, small-business, advertisting, editorial-sponsorship

Cofounders of a grassroots tequila company share how storytelling earned them loyal and engaged customers

Tue, 10/03/2023 - 16:03

Carlos Soto, a cofounder of Nosotros Tequila & Mezcal.

Nosotros Tequila & Mezcal

Small Business, marketing-for-small-business, brand-marketing, small-business, edit-series, editorial-sponsorship, sp-freelance

3 cold-email strategies from small-business founders who used them to show off their work, land clients, and grow company profits

Fri, 09/29/2023 - 11:06

Erin Derby, a commercial photographer.

Erin Derby

Small Business, marketing-for-small-business, marketing, cold-emails, edit-series, editorial-sponsorship, sp-freelance

SMS marketing may cost more to set up than email, but 2 small-business founders say it's worth it

Wed, 09/27/2023 - 16:16

Bryan Clayton, left, a cofounder and the CEO of GreenPal, and Barbara Casey, the CEO of Mobile High 5.

GreenPal

Small Business, marketing-for-small-business, SMS, small-business, edit-series, editorial-sponsorship, sp-freelance

3 ChatGPT tips that have helped small-business owners nail their marketing copy — and still keep the 'human touch'

Mon, 09/25/2023 - 17:08

Haley Slade, the founder and CEO of Slade Copy House.

Eastern Ray Collective

Small Business, marketing-for-small-business, chat-gpt, AI, marketing, edit-series, editorial-sponsorship

2 female small-business founders share how they cracked the code on successful lead magnets — a win-win for your customers and company profits

Fri, 09/22/2023 - 11:53

Headshots of Ashley Louise wearing a blue blazer against a pink background and Jenn Robbins wearing a pink and purple floral shirt and glasses — Ashley Louise, left, a cofounder and the CEO of Ladies Get Paid, and Jenn Robbins, the founder of The Flexible Funnel Studio.
KT

Small Business, marketing-for-small-business, small-business, marketing, small-business-owners, email-marketing, Lead-Gen

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