Nadja Marrero
- Influencers on TikTok, Instagram, and YouTube get paid many ways, from sponsorships to ad revenue.
- How much creators earn depends on factors like following size, engagement, and content category.
- We spoke with dozens of influencers who shared how much money they'd earned on social media.
Influencers earn money a number of ways, from sponsorships to selling merchandise.
How much creators get paid on TikTok, Instagram, and YouTube depends on a variety of factors, from content category to what platform the influencer is prominent on.
For many influencers, the best way to get paid is through brand deals.