How YouTuber Jack Edwards went from making college content to becoming a top book creator

Wed, 02/28/2024 - 09:44

Man sitting on the steps of a stone building. He wears a black and red jacket and holds an open book in his hands. He smiles at the camera. — Jack Edwards has amassed over 1.3 million subscribers on YouTube with book videos.
Hector Gutierrez

Jack Edwards, who calls himself "YouTube's resident librarian," has amassed 1.3 million subscribers.
He's built a business that includes brand deals, speaking gigs, and YouTube ad revenue.
As his channel grows, he's considering hiring, but says he will keep doing all the reading himself.

Last year, the Booker Prize — one the UK's biggest literary fiction awards — was livestreamed not only on BBC's Radio Four, but also on YouTube. Hosting the livestream was Jack Edwards, one of the country's most popular BookTubers.