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The $128 billion retail media industry is the hottest space in advertising right now — and its growth tear is coming at the expense of Google and TV

Sat, 09/02/2023 - 09:30

Tech Insider

Grocery store shopping — Woman looking at prices during inflation while doing shopping in supermarket.
Getty Images

BI Prime, Advertising, Media, Retail, Tech Insider, retail-media, amazon

The Trade Desk is exerting its power in the ad industry, and some insiders fear it's becoming more like Google

Fri, 09/01/2023 - 06:00

Tech Insider

The Trade Desk's Jeff Green, PubMatic's Rajeev Goel, and Magnite's Michael Barrett — The Trade Desk CEO Jeff Green, PubMatic CEO Rajeev Goel, and Magnite CEO Michael Barrett
The Trade Desk, PubMatic, Magnite

Advertising, BI Prime, Tech Insider, Media, ad-tech, the-trade-desk, googlex

Burger King must face a lawsuit claiming it makes its Whoppers look much larger and meatier on its menus, a judge rules

Wed, 08/30/2023 - 06:33

Tech Insider

Whopper and fries from Burger King — The lawsuit claims Burger King changed its images of Whoppers to make its meat content look twice as large.
Justin Sullivan/Getty Images

Retail, fast-food, burger-king, Advertising, trending-uk, Food, Retail

Seeking nominations for the top VCs investing in sports

Mon, 08/28/2023 - 10:57

Tech Insider : Sports

Major League Pickleball's Catherine Parenteau of the LA Mad Drops hits a forehand drop shot during the MLP Mesa Premier League Championships at Legacy Sports USA on January 29, 2023 in Mesa, Arizona. — Major League Pickleball has attracted high-profile investors.
Bruce Yeung/Getty Images

Media, Tech Insider, Advertising, Startups, Sports, Startups, sports-betting

Streaming providers keep raising prices. So which ones are at risk of getting cut by subscribers?

Thu, 08/24/2023 - 09:56

Tech Insider

stranger things season 3 netflix — "Stranger Things."
Netflix

Media, Tech Insider, insider-today, Advertising, Media, Streaming, Tech

How to make $10,000 a month or more on OnlyFans, according to creators

Wed, 08/23/2023 - 11:10

Tech Insider

Adult creator OnlyFans model Bryce Adams. — Bryce Adams always wears sunglasses or a mask in the content she posts publicly, as a way to protect her identity.
Bryce Adams.

Media, Advertising, Tech Insider, OnlyFans, content-creators, Subscriptions, Influencers

The golden age of cheap streaming isn't dead: You can get all the top services for under $50 a month total

Wed, 08/23/2023 - 10:30

Tech Insider

Money heist — Netflix's "Money Heist."
Netflix

Media, Tech Insider, Advertising, netflix, disney, Analysis, Paramount

Stagwell's Mark Penn explains why he's betting on AI, and what brands get wrong about supporting social issues

Wed, 08/23/2023 - 09:26

Tech Insider

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