Marketing expert slams Elon Musk's chaotic Twitter rebrand as 'completely irrational'

Tech Insider
A worker dismantles at Twitter's sign at Twitter's corporate headquarters building in San Francisco
The sign at Twitter's San Francisco headquarters was dismantled on Monday.

REUTERS/Carlos Barria

Cheddar News was meant to be a digital-media darling that could rival Bloomberg and CNBC. Now it's reportedly considering a sale — here's how the network was pushed to the brink.

Tech Insider
Cheddar News logo on a pink background animated with bite marks taken out of it until only a crumb remains
Altice USA, which owns Cheddar News, has reportedly tapped the investment bank Goldman Sachs to assess a possible sale of the embattled seven-year-old network, according to The New York Times' DealBook newsletter.

Marianne Ayala/Insider

Why Threads will never be the new Twitter

Tech Insider : Politics
Twitter logo with the threads logo in its mouth like a worm
Threads doesn't have any of the magic that made Twitter popular in the first place.

Twitter, Threads, Tyler Le/Insider

People are talking about this viral World Cup ad that uses deceptive editing in all the right ways

Tech Insider
A screenshot from Orange's Les Bleus soccer ad.
A screenshot from Orange's Les Bleues soccer ad.

Orange

Crypto memes could land you in prison or with an unlimited fine for breaching financial promotion rules, UK regulator warns ‘finfluencers’

Tech Insider : Crypto
crypto regulation

Nuthawut Somsuk/Getty Images

Brands love to use emojis — but here's the proof they're doing it all wrong

Tech Insider
Cropped Hand Of Person Touching Emojis

Alessio Liburdi / EyeEm / Getty Images

Quiznos is bringing back Spongmonkeys, its creepy rat-like mascots from 20 years ago, as the restaurant looks for a comeback

Tech Insider
Quiznos' corporate mascots, the Spongmonkeys, appear in an ad where both sit in a car. One, wearing a bowler hat, sits behind the wheel and sings, while the other, wearing a pirate hat, sits in the passenger seat and plays a guitar.
Quiznos has brought back the Spongmonkeys, its creepy mascots, which last graced its ads in 2005.

Quiznos

The career rise of Twitter's new CEO Linda Yaccarino, an advertising titan who once tried to convince Elon Musk to stop tweeting after 3 a.m.

Tech Insider
Linda Yaccarino
Elon Musk said on Friday that he had identified Linda Yaccarino as Twitter's next CEO.

NBCUniversal

The latest sign Linda Yaccarino could be Elon Musk's choice for Twitter CEO? She just resigned from NBCUniversal.

Tech Insider
Elon Musk and Linda Yaccarino sit on a stage.
Twitter CEO Elon Musk, center, speaks with Linda Yaccarino, chairman of global advertising and partnerships for NBC, at the POSSIBLE marketing conference, Tuesday, April 18, 2023, in Miami Beach, Fla.

AP Photo/Rebecca Blackwell

How much money Instagram influencers make

Tech Insider
Jour'dan Haynes
Nano influencer Jour'dan Haynes.

Jour'dan Haynes

  • Influencers on Instagram earn money in many ways.
  • From sponsored content to getting tipped on IG Live, creators balance several streams of income.
  • We spoke with dozens of creators who shared how much money they earn.

Instagram and influencers go hand-in-hand. 

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