Declining boomer ownership will free up 9.2 million homes by 2035, Freddie Mac says

Tech Insider
Boomers can use the equity in their current homes to buy a new house.
Boomers can use the equity in their current homes to buy a new house.

RealPeopleGroup/Getty Images

Is your mom a 'Temu victim?'

Tech Insider
A woman dressed in orange in an ad for Temu
Temu's ad during the Super Bowl. The online shopping app's most loyal customers aren't the young people in this ad: They're older.

Temu

An 81-year-old explains her simple solution to make sure loneliness doesn't become 'a way of life' — and what she thinks stands in the way of forming connections

Tech Insider : Economy, Economy
Patricia Backlund
Patricia Backlund, 81, started weekly "mingles" in her community to combat loneliness.

Patricia Backlund

Baby boomers are driving the trend of Americans staying in their homes for twice as long as they did 2 decades ago

Tech Insider
Couple in front of a house.
Boomers are unlikely to downsize given the current affordability conditions, Redfin said.

ADRIAN MYERS/Getty Images

The new champions of the stock market: millennials

Tech Insider : Economy
A collage of stocks on a phone and money

iStock; Alyssa Powell/BI

It turns out the Robinhood crowd was onto something when they piled into the stock market during the pandemic. 

Meet a boomer who thought she'd be retired by now but wants to help her millennial son: 'I'm not going to sit back and watch him not be able to go buy groceries'

Tech Insider : Economy, Economy
older worker, boomer, baby boomer
Kelley Herford, not pictured, thought she'd be retired by now.

Compassionate Eye Foundation/Steven Errico/Getty Images

Gen X and boomers love Temu. I asked them why.

Tech Insider
miniature pots and pans from Temu
Tiny pots and pans from Temu, all around $1-2 each

Katie Notopoulos / Business Insider

Empty-nest baby boomers won't give up their large homes — and it's hurting millennials with kids

Tech Insider : Economy
Development of single-family homes in Burke, Virginia.
Development of single-family homes in Burke, Virginia.

Robert Knopes/Getty Images

24-year-olds are more likely to own homes than millennials and Gen X when they were that age

Tech Insider
A family shopping for a home with a Realtor.
They might not care as much about the milestone, but most adult Gen Zers are out-pacing older generations in homeownership, according to Redfin.

Thomas Barwick/Getty Images

Move over, millennials: Gen Zers are coming for boomers' houses

Tech Insider : Economy
Gen Zer taking a photo of a house featuring a 'Sold' real estate sign in the foreground. On the side, an older couple (previous owners) stands, gazing at the property and holding a suitcase.
No generation has shaped the modern housing market more than baby boomers. Now their reign is coming to an end, and Gen Z is coming for the crown.

Getty Images; Alyssa Powell/BI

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