I expanded my 350,000-member fitness brand to cover an overlooked life stage

Tech Insider : Business, Style
Megan Roup posing next to a fan
The Sculpt Society was founded in 2017.

Courtesy of Megan Roup

Going viral saved my bakery, but it's never been about the money for me

Tech Insider : Business, Style
Jatee Kearsley sitting at a bench
Jatee Kearsley is the owner and pastry chef of Je T'aime Patisserie.

Courtesy of Jatee Kearsley

As a nonprofit-focused software company, AI tools help our clients fundraise with limited resources

Tech Insider : Business, Style
Neon One CEO Keith Reed standing against a wall.
Keith Reed is the CEO of Neon One.

Erin Fender for BI

I spent 30 years building a fertility benefits company. After listening to our clients, we've become a full family-building platform.

Tech Insider : Business, Style, Technology
Roger Shedlin, CEO of WIN, on a couch in a shared space in his office.
Roger Shedlin is the founder and CEO of WIN.

Marissa Alper for BI

A bakery owner who wakes up at 12:48 am to start prepping croissants says her success comes from social capital and 'radical hospitality'

Tech Insider : Business, Style
Clemence in her kitchen at Petitgrain
Clémence de Lutz is the owner of Petitgrain Boulangerie in Santa Monica.

Shelby Moore for BI

I run a 30-year-old bookstore. Here's how I've kept sales rising for 4 straight years.

Tech Insider : Business, Economy, Style
Kandi West, Owner of WordsWorth Books in Little Rock, Arkansas.
Kandi West is the co-owner and general manager of WordsWorth Books.

Katie Adkins for BI

My small business modernized a 2,000-year-old tourniquet. We've already sold hundreds of kits through word of mouth.

Tech Insider : Business, Environment, Sports
Founder Hannah Herbst with AutoTQ kits at the Golden Hour Medical headquarters in Boca Raton, Florida on March 2, 2026. Herbst developed the AutoTQ automated tourniquet after learning about the frequency of blood loss deaths. (Photo by Jennifer Ortiz)
Hannah Herbst is the CEO of Golden Hour Medical.

Jennifer Ortiz for BI

They were about to shut down their business. Then a raw TikTok changed everything.

Tech Insider : Business, Style
Portrait of ChocboxLA founders Brittany and Kevin.
Brittany Nemandoust, the founder of Chocbox, and her husband, Kevin.

Ethan Noah Roy for BI

I've made $11.4 million from my clean skincare brand. Now, I'm rebranding to reflect my company's evolution and expect to double my revenue.

Tech Insider : Business, Style
Elina Sofia Wang wears a pink blazer and stands behind ESW Beauty products.
Elina Sofia Wang is the founder of ESW Beauty.

My Muse Photography

I stopped bartending full-time to sell ice. My company now makes nearly $3 million a year, catering to Michelin-starred restaurants in New York City.

Tech Insider : Business, Style
man at bar
Richard Boccato launched his ice business in 2011.

Business Insider

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