How Kate Spade is using the Coach bag playbook to try to win Gen Z

Tech Insider : Business, Style
Coach bag
Coach bags have had a resurgence in popularity with Gen Z.

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3 business tips from the CEO of Tapestry, which owns fashion giants like Coach and Kate Spade

Tech Insider : Business
A Coach store in New York City.
A Coach store in New York City.

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Coach is the new 'cool girl' brand for Gen Z

Tech Insider
Coach designer handbags
After years of sluggish sales, Coach has experienced a revival in recent years.

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Coach owner Tapestry acquires rival Capri Holdings for $8.5 billion adding Michael Kors and Versace to its offering to create a US fashion giant

Tech Insider
Coach designer handbags
Tapestry's brand Coach has repositioned itself in recent years to be seen as more exclusive brand.

Edward Berthelot/Getty Images

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