Apple fans line up for hours to get their hands on the iPhone 15

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an Apple store in Chengdu, Southwest China's Sichuan province
An Apple store in Chengdu, China.

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Apple is 2 years into its hybrid work pilot and still doesn't know the right balance

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Apple CEO Tim Cook
Apple CEO Tim Cook with an Apple employee at company headquarters.

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Watch Apple CEO Tim Cook take a customer service call: 'You guys thought I'd screw it up'

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Apple's Tim Cook arrived at the Allen & Co conference on Tuesday.
One customer got to speak with "a very special guest" about upgrading their iPhone: CEO Tim Cook.

Kevin Dietsch

Tim Cook says Apple's Vision Pro is on track for early 2024 release and he watched the entire third season of 'Ted Lasso' on the headset

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Tim Cook with the Vision Pro
Tim Cook stands next to the Vision Pro headset in June.

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iPhone 15's 'boring' colors branded '50 shades of grey' by Apple fans

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Apple iPhone 15 on display
The iPhone 15 was launched at an Apple event on September 12.

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Apple's sky-high stock valuation is unreasonable - in fact, it's a 'shrinking company,' value fund manager says

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Apple CEO Tim Cook
Apple CEO Tim Cook.

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Can Tim Cook act? Judge for yourself by watching Apple's surprise skit during its big iPhone event

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Apple
Tim Cook in full-on acting mode during Apple's iPhone 15 event.

Screenshot livestream of Apple's launch event.

When the next Apple launch event is being held, how to watch it – and what to expect from the new iPhone 15

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Apple launch event
Apple CEO Tim Cook at the 2022 launch event in Cupertino.

Justin Sullivan

Apple stock has lost $191 billion in market cap over 2 days on fears of China's crackdown

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Apple CEO Tim Cook speaks at an Apple event at their headquarters in Cupertino, California, U.S. September 10, 2019.
Apple CEO Tim Cook.

Stephen Lam/Reuters

China is pulling every lever to kill Apple's iPhone 15

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Tim Cook speaking at Apple’s 2022 Worldwide Developers Conference.
Apple's Tim Cook must prepare for a possible backlash in China as Beijing bans the use of iPhones by government officials.

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