Why Apple might be giving up on the Vision Pro

Tech Insider : Business, Technology
Apple CEO Tim Cook stands next to an Apple Vision Pro headset, June 2023
Apple CEO Tim Cook showed off the Apple Vision Pro in the spring of 2023. It hasn't made much of a splash since then.

Justin Sullivan/Getty Images

Bad news for Apple and Meta: Kids are bored with VR goggles

Tech Insider
A young woman tries on an Apple Vision Pro headset.
Many young people aren't using the VR headsets they own, according to a new Piper Sandler survey.

DAVID SWANSON

Here's what it looks like when you hit the vape in an Apple Vision Pro

Tech Insider
digital avatar of a man's face with white blur around mouth
I FaceTimed with a friend who was hitting his vape. (That's me in the corner; that's him big.)

Katie Notopoulos / Business Insider

Apple's Vision Pro is meant to be used when you're alone. You look weird if you wear it in public — at least for now.

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Man tries on Apple Vision Pro at an Apple Store
The Apple Vision Pro looks weird now when people wear the device — but is that just because we're not used to it?

Anadolu/Getty Images

Apple Vision Pro has an iPhone-sized battery pack — and there are already belt holsters for sale

Tech Insider
A woman using the Apple Visio Pro next to a photo of its batterty pack
The Apple Vision Pro has a battery pack it doesn't want you to notice.

Apple

Tim Cook wants you to call the Apple Vision Pro 'spatial computing.' But what's that?

Tech Insider
Photo Illustration of Tim Cook.

Josh Edelson/Getty Images; Jenny Chang-Rodriguez/BI

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