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How to fix AI's branding problem, according to top marketers

Wed, 05/27/2026 - 07:55

Tech Insider : Business, Crypto, Sports

Sam Altman and Dario Amodei — Marketers say AI leaders like Sam Altman (center) and Dario Amodei (right), pictured here with Narendra Modi (left) at the India AI Impact Summit, need to revamp the AI industry's brand.
Ludovic MARIN / AFP via Getty Images

Advertising, Media, Tech, AI, cmo-insider, the-ai-marketer, OpenAI

What marketers think about Google's big search and AI changes

Wed, 05/27/2026 - 07:47

Tech Insider : Business, Travel

Google I/O — Google I/O was packed with announcements about AI search and agents. Here are the changes that matter the most to CMOs.
Benjamin Fanjoy/Getty Images

Advertising, Media, Tech, google-io, google-search, the-ai-marketer, cmo-insider

I'm Wix's CMO. I use AI agents to survive 6 a.m. meetings, and I'm rebuilding my team around 'full-stack' marketers.

Wed, 05/13/2026 - 07:40

Tech Insider : Business

Omer Shai Wix — Omer Shai, CMO of Wix, said he's reorienting his marketing department around "full-stack marketers," thanks to AI.
Wix

Advertising, Tech, Media, AI, wix, the-ai-marketer, cmo-insider

Yahoo says its AI assistant has a secret weapon in the new search wars

Wed, 05/06/2026 - 07:40

Tech Insider : Business, Economy

yahoo scout — Yahoo Scout is one of the internet media company's "top priorities" this year, CMO Josh Line told Business Insider.
Yahoo

Advertising, Media, Tech, AI, yahoo, AI, the-ai-marketer

Why Klarna's CMO built an AI replica of himself for employees to vent at

Wed, 05/06/2026 - 07:30

Tech Insider : Business, Technology

David Sandstrom Klarna — Klarna CMO David Sandström built an AI version of himself to act as an internal "venting machine" for colleagues.
Klarna

Advertising, AI, Tech, Media, Klarna, cmo-insider, the-ai-marketer

Read the pitch decks of 17 startups looking to disrupt advertising and marketing with AI

Mon, 04/20/2026 - 12:27

Tech Insider : Business, Economy, Travel

limy cofounders — Limy founders Aviv Shamny, CEO; Ido Riechman, CTO; Ido Zabarsky, COO.
Shiri Grupper.

Advertising, Media, Tech, pitch-decks, Advertising, marketing-technology, AI

This startup wants to replace marketing agencies with AI. Read the pitch deck it used to raise $4.5 million.

Wed, 04/15/2026 - 08:45

Tech Insider : Business

From left: Julius Körfgen, Marvin Abdel-Massih, and Lukas Vollmer, founders of Uplane, AI marketing startup. — From left: Uplane founders Julius Körfgen, Marvin Abdel-Massih, and Lukas Vollmer.
Uplane

Media, Tech, limited-synd, gen-ai, marketing, Exclusive, Seed

This AI startup raised $4.5 million to help marketers fine-tune ads and respond to rivals. Read its pitch deck.

Wed, 04/08/2026 - 07:00

Tech Insider : Business, Style

Praneet Dutta and Joe Cheuk, founders of AI marketing tech startup Pomo — Pomo was founded by Praneet Dutta and Joe Cheuk.
Pomo

Media, Tech, limited-synd, pitch-deck, gen-ai, marketing, digital-advertising

AI-powered ad spend is set to soar 63% this year as brands ditch manual controls

Wed, 03/18/2026 - 07:30

Tech Insider : Business, Style

mark zuckerberg — AI-powered ad platforms, like Advantage+ from Mark Zuckerberg's Meta, are fueling a spending surge in the online ad market.
JOSH EDELSON/AFP via Getty Images

Advertising, AI, Media, google, meta, cmo-insider-news, the-ai-marketer

I'm a CMO who thinks AI has brought a long-overdue reckoning for top marketers. Here's how I'm adapting for the future.

Wed, 03/11/2026 - 07:10

Tech Insider : Business

Teresa Barreira — Publicis Sapient CMO Teresa Barreira says the AI era is forcing 'a reckoning that is long overdue' for some top marketers.
Publicis Sapient

Advertising, Media, Tech, cmo-insider-news, cmo-insider, the-ai-marketer, as-told-to

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