Read the pitch decks of 14 startups looking to disrupt advertising and marketing with AI

Tech Insider : Business, Economy, Technology
Fluency
The Fluency team, from left: Mike Lane, CEO; Brian McVey, chief revenue officer; Eric Mayhew, president; and Scott Gale, chief technology officer.

Aaron Barton

5 AI advertising controversies that turned heads this year, from Meta's AI granny to Coca-Cola's shape-shifting trucks

Tech Insider : Business, Style
Coca Cola AI ad
Coca-Cola's holiday ad, featuring AI, got mixed feedback.

YouTube/@Coca-Cola

How Unilever's huge bet on influencers led to a creator economy gold rush

Tech Insider : Business, Economy
influencer

Deagreez/Getty Images

Fluency wants to use AI agents to transform advertising. See the pitch deck that helped it raise $40M.

Tech Insider : Business, Technology
Fluency
The Fluency team, from left: Mike Lane, CEO; Brian McVey, chief revenue officer; Eric Mayhew, president; and Scott Gale, chief technology officer.

Aaron Barton

Wins, setbacks, and rivalries: Inside Cindy Rose's first 100 days as CEO of ad giant WPP

Tech Insider : Business, Environment, Technology
cindy rose
Cindy Rose marked her 100th day as CEO of WPP this week. She faces a challenge in stabilizing an ad giant that has fallen behind its rivals and must adapt to the age of AI.

WPP/Jillian Edelstein

Uber's latest play for ad dollars: turning data about your trips and takeout into insights for marketers

Tech Insider : Business, Environment, Technology
uber
Uber offers ads in its app, on in-car screens, and on vehicles.

Artur Widak/NurPhoto via Getty Images

Why Tubi's CMO sees opportunity when phone-obsessed millennials and Gen Z scroll while they watch

Tech Insider : Business, Sports, Travel
Siena Agudong and Noah Beck
Gen Z actors Siena Agudong and Noah Beck star in Tubi's new football rom-com, "Sidelined 2: Intercepted." The free streamer is responding to second-screen viewing by getting brands to sponsor ad breaks.

Tubi

Omnicom's CEO breaks down his plan to beat rivals in AI after the ad giant's blockbuster $9 billion IPG deal

Tech Insider : Business, Technology
john wren
Omnicom CEO John Wren now oversees IPG as well.

Dominique Charriau/Getty Images

Ad giant Omnicom says its mega-merger with IPG will lead to 4,000 job cuts

Tech Insider : Business
omnicom ipg
Omnicom's $9 billion acquisition of IPG was completed last week.

Dado Ruvic/Reuters

Google, Microsoft, and Perplexity share tips on how to boost your brand's visibility in AI searches

Tech Insider : Business
search AI
AI is transforming how we search for information online.

Pakorn Supajitsoontorn/Getty Images

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