Over 95% of Ulta Beauty's sales come from its loyalty members, says CMO Kelly Mahoney

Tech Insider : Business, Style

Kelly Mahoney became CMO at Ulta Beauty 18 months ago. She spoke to CMO Insider at Cannes Lions 2026 about how the brand is driving greater personalization through its loyalty program.

Gen Z's hottest club: The local dive bar

Tech Insider : Business, Crypto, Economy
A silver platter with a loyalty card sitting on top

Getty Images; Tyler Le/BI

Our favorite sentences of 2025

Tech Insider : Economy, Business, Sports
Gen Z may be the most rejected generation in human history.

BI

There's nothing like a perfect sentence to take the reader by the scruff of their neck and shake them awake. On Business Insider's Discourse team this year, we wrote thousands of sentences to illuminate the urgent and the fascinating in business and tech.

The one thing white-collar employees want more than money

Tech Insider : Business
A woman's hand reaching for a button labeled

Getty Images; Tyler Le/BI

AT&T just made it official: Workplace loyalty is dead

Tech Insider : Economy, Business, Technology
AT&T CEO John Stankey photo collage
 

John Lamparski/Getty, Getty images; Tyler Le/BI

Scared your partner is cheating? Strangers on the internet are here to help — for a fee

Tech Insider : Business, Style
photo of couple kissing with sad face stickers over their faces

Getty Images; iStock; Natalie Ammari/BI

Girlfriends pay me to conduct loyalty tests via Instagram DMs. It's a lucrative gig, and most boyfriends fail.

Tech Insider
Photo collage featuring selfies of Trinity Howard and screenshots of DM conversations
Trinity Howard conducts loyalty tests through Lazo.

Trinity Howard; Alyssa Powell/BI

Loyalty at work no longer pays — and it's employers who are to blame

Tech Insider
A glitching handshake

iStock; Rebecca Zisser/BI

How loyalty died in the American workplace

Tech Insider : Economy
Illustration of two co-workers shaking hands with crossed fingers behind their backs.

Kiersten Essenpreis for BI

How much are Southwest points worth in 2023? What to expect when redeeming Rapid Rewards for award travel

Tech Insider

Our experts answer readers' credit card questions and write unbiased product reviews (here's how we assess credit cards). In some cases, we receive a commission from our partners; however, our opinions are our own. Terms apply to offers listed on this page.

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