Ulta says consumers are looking to beauty products for 'a comfort and escape' from the world's stress

Tech Insider : Business, Economy
Ulta Beauty Storr
Ulta's CEO said customers are willing to give up spending on other products to continue buying makeup.

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8 scents everyone needs in their perfume collection, according to a former fragrance consultant

Tech Insider
rows of perfume bottles in a shop
I sold perfume at Ulta for two years.

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