This small business founder won't sell on Amazon. Here's what she does instead.

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Kate Assaraf, founder of Dip, wears a red blouse and poses against a light grey background
Kate Assaraf founded Dip in 2021.

Kate Assaraf/Dip

With my Costco executive membership and store card, I earn enough rewards to pay for a whole shopping trip — here's how

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costco shoppers exiting the store by the membership counter
I love my Costco membership.

Justin Sullivan/Getty Images

Meet the family behind the L.L. Bean empire

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Shawn Gorman, the chairman of L.L. Bean's board, stands outside of one of the brand's stores in Maine wearing a blue-and-white flannel shirt. To the right is a large statue of a Bean Boot.
Shawn Gorman outside L.L. Bean's store in Freeport.

Shawn Patrick Ouellette/Portland Press Herald via Getty Images

Amazon just gave a bleak sign about the economy

Tech Insider : Economy, Economy
Amazon CEO Andy Jassy
Amazon CEO Andy Jassy

F. Carter Smith/Bloomberg via Getty Images; Chelsea Jia Feng/BI

I'm a mom of 2. My picky eaters love these Trader Joe's staples for a quick, easy dinner.

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Composite image, on the left the author is holding green beans from Trader Joe's in front of the refrigerated section, on the right a package of meat lasagna is in the refrigerator.
Green beans and meat lasagna from Trader Joe's are staples in the author's household.

Courtesy Elliott Harrell

I've worked at Costco for 18 years. These 8 perks make a membership worth it.

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A hand holds a black executive Costco membership in front of a gray floor and other bulk products
Costco plans to raise its membership fees, but there are plenty of reasons to keep shopping at the store.

Veronica Thatcher

I shop at Costco for myself. Here are 9 things I buy to make in my air fryer.

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Goods from Costco in a shopping cart, including chipotle black-bean burgers, frozen ribs, frozen pizza, and buffalo-style chicken.
I love stocking up on items I can prepare in the air fryer for quick, easy meals.

Mackenzie Rhyason

I'm an interior designer — here are 10 things I'd absolutely get at West Elm right now

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The writer wears a white top and jean shorts and stands in front of West Elm, with glowing white letters and wooden and earth-toned displays in background
I'm an interior designer who went to West Elm to see which items look the best right now.

Bri Macdonald

I swear by Costco now that I have a nutritionist. Here are 10 things I buy there to meet my health goals.

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shot of a full costco cart
Costco stocks plenty of health-conscious products, but there are a few I keep repurchasing.

Jamie Killin

Amazon could help fix its troubled grocery business — by expanding it

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The entrance to an Amazon Fresh store in Fairfax, Virginia, features the store's name in white and green lettering.
Amazon has opened dozens of Amazon Fresh stores, such as this one in Northern Virginia, since 2020.

Alex Bitter/BI

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