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SKIMS

I visited the Skims flagship store in New York City. It embodied Kim Kardashian's monochromatic and modern branding.

Thu, 12/19/2024 - 16:04

Tech Insider : Style, Business

Racks of Skims clothing and mannequins line a wall. A large platform features a vase with greenery. — There are multiple display rooms throughout the store.
Samantha Grindell/Business Insider

Retail, SKIMS, kim-kardashian, Lifestyle, Fashion, Style, Celebrity

Skims wants to be the new Nike. Brand experts say that's a pipe dream.

Sat, 10/12/2024 - 06:09

Kim Kardashian during a photoshoot for Skims — Kim Kardashian during a photoshoot for Skims.
MEGA/Getty Images

Retail, SKIMS, kim-kardashian, Nike, Retail, IPO, Sportswear

Reddit and Kim Kardashian's SKIMS are among the companies in talks to launch IPOs in 2024, report says

Mon, 11/27/2023 - 22:22

Reddit and Kim Kardashian's Skims are among the brands in talks to go public in 2024.

Getty Images

finance, News, insider-news, SKIMS, Reddit, IPO

Meet Emma and Jens Grede, the team behind Kim Kardashian's Skims and Kylie Jenner's new clothing line, Khy

Mon, 10/30/2023 - 15:13

Kim Kardashian, Jens Grede, and Emma Grede pose with awards — Kim Kardashian, Jens Grede, and Emma Grede pose with the Amazon Innovation Award during the 2022 CFDA Fashion Awards.
Dimitrios Kambouris/Getty Images

Retail, SKIMS, good-american, emma-grede, kardashians, kardashian-jenner, tom-brady

Kim Kardashian's $4 billion Skims empire is selling body-hugging boxers and briefs to men

Mon, 10/23/2023 - 12:01

Skims menswear collection — Brazilian footballer Neymar Jr. models Skims' new menswear collection.
Courtesy of Skims

Retail, News, trending-uk, kim-kardashian, SKIMS, Shapewear

Victoria's Secret is getting slammed by Skims fans online. They're accusing the brand of ripping off Kim Kardashian's campaign.

Fri, 08/11/2023 - 05:00

composiite image of supermodels posing for Victoria's Secret — Gisele Bündchen, Paloma Elsesser, and Naomi Campbell modeled for a new Victoria's Secret campaign.
Courtesy Victoria's Secret

Retail, Victoria's Secret, SKIMS, Kim Kardashian, Victoria's Secret Angels, Supermodels, marketing

The history of Skims: Kim Kardashian's wildly popular $4 billion shapewear line

Fri, 07/21/2023 - 09:57

Kim Kardashian at a Skims event. — Kim Kardashian said she might be more "covered-up" in Skims campaigns as she gets older.
Kevin Mazur/Getty Images

Retail, Startups, Features, Kim Kardashian, SKIMS, SKIMS Solutionwear, Shapewear

Kim Kardashian's Skims campaign with 'The White Lotus' breakout stars shows the power of pop culture in marketing

Tue, 01/24/2023 - 17:57

Kim Kardashian — Kim Kardashian's Skims campaign includes two stars from "The White Lotus."
Jordan Strauss/Associated Press

Small Business, Entrepreneurship, Retail, SKIMS, Kim Kardashian, Shapewear, Clothing line

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