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Threads app chief shares her top advice for creators on how and when to post — as the engagement-bait debate swirls

Tue, 10/15/2024 - 08:22

Tech Insider

Threads — Meta executives don't want to "encourage" news on Threads, but this weekend proved it can thrive there.
Onur Dogman/SOPA/Getty Images

Media, Tech, Advertising, limited-synd, meta, threads, Instagram

Taboola is looking to compete with Google and Facebook for small-business clients using a new generative AI tool for ad campaigns

Tue, 10/15/2024 - 08:00

Tech Insider

Taboola

Advertising, Tech, Media, Small Business, Retail, limited-synd, taboola

I started my higher education at a community college and now have a six-figure job at a tech company. You don't need to have it all figured out in the beginning.

Tue, 10/15/2024 - 05:45

Tech Insider

Jen Lew standing outside an office building dressed in professional attire. — Jen Lew took the first job that would hire her after college and learned by doing.
Courtesy of Jen Lew

Careers, Tech, community-college, linkedin, career-journey, Businesses, best-career-advice

Substack has been ramping up in-person events, with creators hosting readings, debates, and more

Mon, 10/14/2024 - 09:10

Tech Insider

Sophia Efthimiatou and Matt Starr at a Substack event — Sophia Efthimiatou and Matt Starr are behind Substack's latest IRL events.
Courtesy of Substack

Media, Advertising, Tech, Substack, creator-economy, podcast, irl-social

How TikTok is changing the music industry and the way we discover new, popular songs

Mon, 10/14/2024 - 08:22

Tech Insider

Gia Woods performs onstage in a white and grey outfit in front of a pink background at the — Gia Woods performs at the "Thrive With Pride" concert hosted by LA Pride and TikTok.
Rich Fury/Getty Images for LA Pride.

Media, Advertising, Tech, Entertainment, tiktok, Music, Influencers

Roblox is showing signs of strength despite a blistering short-seller report

Mon, 10/14/2024 - 08:21

Tech Insider

A picture of Roblox cards — Jakub Porzycki/NurPhoto via Getty Images

Media, Advertising, Tech, limited-synd, roblox, gaming, short-seller

Google's share of the search ad market could drop below 50% for the first time in a decade as AI search engines boom

Sun, 10/13/2024 - 11:37

Tech Insider

A woman using a google computer — Google's share of US advertising could drop below 50% for the first time in more than 10 years, according to eMarketer.
Dilara Irem Sancar/Anadolu via Getty Images

AI, Tech, google, perplexity, Tech, Advertising

Tesla investors don't seem to trust Elon Musk like they used to. Is that because of Twitter?

Sat, 10/12/2024 - 05:37

Tech Insider

Do Tesla investors trust Elon Musk less after his purchase of Twitter?

Getty Images; Jenny Chang-Rodriguez/BI

Tech, Transportation, elon-musk, twitter, x, full-self-driving, tesla

Dude Perfect's new CEO explains why TV is a huge focus as the group looks to expand after raising over $100 million

Thu, 10/10/2024 - 12:01

Tech Insider

Andrew Yaffe — Top YouTube group Dude Perfect hires Andrew Yaffe as CEO.
Andrew Yaffe/Dude Perfect

Media, Tech, Advertising, Creators, YouTuber, youtube, creator-economy

Advertisers share what's working in AI and what's not as the hype cycle fades

Thu, 10/10/2024 - 10:51

Tech Insider

Still from Toys — Toys "R" Us' ad made with OpenAI's text-to-video tool, Sora sparked backlash.
YouTube

Advertising, Media, Tech, limited-synd, generative-ai, marketing, digital-advertising

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