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Influencers

Parenting influencers in Illinois must now pay their children if they feature in videos. Experts say it's about time.

Fri, 07/05/2024 - 11:13

Tech Insider

Mommy vlogger with a toddler on her lap in front of a camera — Parenting influencers in Illinois now have to set aside 15% of their earnings for their kids (stock image.)
Lacheev/Getty Images

culture, Parenting, Influencers, momfluencers, family-vloggers, YouTubers, Children

How to become an influencer and make money

Fri, 06/28/2024 - 17:16

Tech Insider

Nadya Okamoto — Nadya Okamoto leveraged her following as an influencer on TikTok to launch the period-care brand August.
Sydney Claire

Media, Tech, Advertising, Creators, Influencers, tiktok, Instagram

Gen Z's most trusted source for news: online comment sections

Tue, 06/25/2024 - 05:27

Tech Insider

Google studied GenZ's online information consumption habits, and they are wild. — Alexsl, Tovovan/Getty Images, Abanti Chowdhury/BI

Tech, Media, Discourse, Advertising, abanti-chowdhury, bi-illustration, Discourse

11 influencer athletes who are set to dominate the Paris Olympics and your FYP

Thu, 06/20/2024 - 16:27

Tech Insider : Sports

Olympians Ilona Maher, Simone Biles, and Tom Daley. — Olympians Ilona Maher, Simone Biles, and Tom Daley.
Mike Coppola/Staff/Getty Images; Elsa/Staff/Getty Images; Wang He/Stringer/Getty Images

Sports, Entertainment, paris-2024, Olympics, 2024-summer-olympics, tiktok, Influencers

Athlete marketing is booming with the evolution of NIL and creating new career paths

Tue, 06/18/2024 - 17:45

Tech Insider : Sports, Sports

A female basketball player shooting from the three-point line, aiming for the hoop with coins — Pete Ryan for BI

Media, Careers, Sports, NIL, student-athletes, Athletes, Sports

Seeking nominations for the top VCs backing the creator economy in 2024

Tue, 06/11/2024 - 15:10

Tech Insider

Creator economy VCs from left to right: Jenny He, Marlon Nichols, Paige Finn Doherty, Wayne Hu — Top VCs funding creator economy startups in 2023 from left to right: Jenny He, Marlon Nichols, Paige Finn Doherty, and Wayne Hu
Courtesy of Position Ventures; MaC Venture Capital; Behind Genius Ventures; Signal Fire; Sydney Bradley/Insider

Media, Advertising, Tech, Startups, VC, Investors, Startups

Gen Alpha tweens are fueling sales in skincare. It isn't just because they are worried about wrinkles.

Tue, 06/11/2024 - 06:39

Tech Insider : Economy

Gen Alpha skincare — Gen Alpha is driving a sales boom in skincare. But why are they buying antiaging products? (stock image)
Mariya Borisova/Getty Images

culture, economy, Skincare, Beauty, gen-alpha, gen-z, Millennials

MrBeast says his copycats won't succeed, and experts agree

Fri, 05/31/2024 - 06:31

Tech Insider

MrBeast at the Nickelodeon Kids' Choice Awards. — MrBeast's copycats probably won't reach his heights.
Steve Granitz/Getty Images

culture, Media, MrBeast, jimmy-donaldson, YouTubers, youtube, Influencers

MrBeast loves pushing himself to the point of misery — and thinks it will be 10 years before he takes a break

Wed, 05/29/2024 - 08:26

Tech Insider

MrBeast — MrBeast is as successful as he is because of his relentless work ethic.
Steven Kahn

culture, Media, MrBeast, t-series, jimmy-donaldson, youtube, YouTubers

China wants its nepo-baby and get-rich-quick influencers gone

Fri, 05/24/2024 - 00:27

Tech Insider

A woman takes a selfie on a yacht. — A woman takes a selfie on a yacht.
Kamon Supasawat/Getty Images

culture, Tech, Weibo, China, Influencers, nepo-babies, xiaohongshu

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