Tim Cook is betting he can succeed where Mark Zuckerberg failed. Not everyone is convinced.

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Apple store Shanghai
Analysts aren't sold on this new Apple project.

NurPhoto/Getty Images

Why Apple should buy Warner Bros. Discovery. No, seriously.

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Tim Cook holding the WB logo

Justin Sullivan/Getty Images; Rebecca Zisser/BI

Apple's iPad ad literally crushes all the things we hold dear — and it's making people sad and mad

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tim cook smiles as products are crushed.

Justin Sullivan/Getty Images; Apple; Chelsea Jia Feng/BI

CEOs really seem to hate being CEOs

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Stability AI founder Emad Mostaque
Stability AI founder Emad Mostaque

Courtesy of Stability AI

Watch Tim Cook's famous 'Buy your mom an iPhone' quip that caught the attention of the Justice Department

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A photo of Tim Cook at the 2024 Oscars
Apple CEO Tim Cook wears a black tuxedo to the 2024 Oscars

Rodin Eckenroth

China is teaching the likes of Apple and Tesla a very painful business lesson

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Apple in China
US tech firms like Apple are coming under growing pressure in China.

HECTOR RETAMAL

Take a look at the gift Apple employees get after 10 years — a slab of aluminum along with a signed note from Tim Cook

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Apple CEO Tim Cook attends Apple's
Apple's gift to employees marking a 10-year work anniversary comes with a signed note from CEO Tim Cook.

Axelle/Bauer-Griffin/FilmMagic

Apple CEO: A timeline of the company's leadership evolution and executive decision makers

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Tim Cook flashes a peace sign next to white VR goggles
Apple CEO Tim Cook.

Justin Sullivan/Getty Images

Watch Apple CEO Tim Cook take a customer service call: 'You guys thought I'd screw it up'

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Apple's Tim Cook arrived at the Allen & Co conference on Tuesday.
One customer got to speak with "a very special guest" about upgrading their iPhone: CEO Tim Cook.

Kevin Dietsch

Apple's sky-high stock valuation is unreasonable - in fact, it's a 'shrinking company,' value fund manager says

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Apple CEO Tim Cook
Apple CEO Tim Cook.

Karl Mondon/Digital First Media/The Mercury News via Getty Images

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