Harris Beber
Chime
Advertising, Tech, Media, cmo-insider-news, Chime, AI, cmo
Alistair Barr/Business Insider
Aviatrix
Following is a transcript of the video.
Siddharth Taparia: When it comes to marketing, I think one of the things that is top of mind for everybody is artificial intelligence.
The NFL views flag football as a key element of its strategy to grow its fan base. The more inclusive nature of the sport means even more people can play and get hooked on the NFL.
Google; Getty Images; Chelsea Jia Feng/BI
Getty Images; JennyChang-Rodriguez/Business Insider
Whether it's used to help create better content or deliver personalized experiences, generative AI has made a huge impact across countless organizations. CMOs from leading brands reveal how their companies are using AI and the positive impact it's had on the business.